Fragmented Tools, Fragmented Projects, Fragmented Continuity, The disconnect is real!  AI imaging and video tools are exploding across the internet—but workflow is stuck in download/upload limbo.  

All of today’s popular systems generate assets, but none talk to each other. Your shots are scattered. Continuity is difficult. Your folders are chaos. Your team is chasing files instead of making finished content.

LOFTai is a specialized production management system addressing the unique challenges of AI in imaging and video tools.

Introducing LOFTai

The Problem

As AI imaging and video tools continue to proliferate across the internet, traditional production tools struggle to keep up. Today's workflow involves using multiple solutions, leading to scattered shots, disorganized folders, lost metadata, and wasted time.

Having supervised multiple teams on the vendor side working on 1,000+ shot shows - I know firsthand that there is nothing worse than a database that cannot keep up with you. Given the introduction of AI tools into traditional VFX pipelines, we are going to need a database that can scale rapidly and manage the volume of media that is produced. Everyone seems to be focused on the "quality" of how AI can imitate vfx work. This is not the issue. The issue is how do we get the creatives to make decisions within a sustainable workflow, and not just AI creating a pile of options that no one has time to sift through as it is. By the time you get to version 47, the game is already lost. LOFT is the best tool I have used to integrate VFX and AI workflows that is scalable, includes financial tracking, crew scheduling, and is user friendly. Given that the AI tools are going to re-invent themselves at an exponential pace, the real gold is the database that can adapt in this new era. I highly recommend LOFT.

Christina Wise - VFX Producer